I started using Salesforce in 2008 and had to undergo a lengthy and expensive development process. In addition to that, I paid large fees for training on the platform. Anytime I wanted to make a change or needed help, I had to hire a third party to step in and assist. One of the major issues was the lack of CRE understanding from our developers.
Since switching to Apto, I have found the platform easy to understand. The biggest improvement is the consolidation of my data. Prior to Apto, I was still using spreadsheets for data that couldn't be put into my Salesforce account and I wasn't syncing with Outlook.
"The fact that the guys at Apto used to be CRE brokers makes all the difference. They understand the business and the product and their support reflects that experience. "
Now, everything is in one place. The fact that the guys at Apto used to be CRE brokers makes all the difference. They understand the business and the product and their support reflects that experience.
What would I say to someone who is considering using Apto? It's a no-brainer. I often tell people to "Start how you want to finish"; if you want state of the art technology to run your business in the future, employ those tools now.
See for yourself what all of the excitement is about.